The 2009 Jay Chiat Awards for Strategic Excellence Winners

Brand Experience and Innovation Design—Gold:
Collins and Civic Entertainment Group, New York
CNN ("Fingerlicking and Politicking")

During a watershed political year, people want their voices heard. But national conventions have become closed, scripted, pageants. Thousands of citizens are literally shut out.

In response, CNN breaks industry expectations to transform a restaurant across the street from each convention hall into a forum—a space where every convention visitor can voice an opinion heard by insiders and the nation.

Politics happens at the CNN Grill. The Washington Post deems it the real hub of political activity at the conventions. Advertising Age declares,

"We need year-round CNN Grills." Communication Arts applauds it as a top design for 2008.

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